Fine jewelry & Swiss watches · Sarasota, FL
Held behind glass.
Worth the look.
Sarasota's jewelry house since 1979. From first sketch to finished heirloom.
The house ledger.
Engagement rings & wedding bands
From first sketch to final polish, an on-site master jeweler works alongside you the whole way.
Custom jewelry design
A piece drawn, cast, and finished on Main Street, not sourced from a catalog.
Swiss watch sales
Authorized selection of Swiss timepieces, chosen and fitted in person.
Diamond & estate jewelry
Notable stones and estate pieces, evaluated under the loupe before they ever reach the case.
Jewelry & watch repair
Swiss timepiece repair, often completed while you wait.
Appraisals
A precise, documented appraisal from the same bench that does the repairs.
Three pieces, worth a closer look.




Everypiecestartsasasketchonthebench,andendsassomethingyouhanddown.
“What a fantastic store! I had to pull my wife away, there are so many incredibly gorgeous pieces. We had an amazing experience buying the most exquisite bracelet. Nati and Roland are wonderful owners and more importantly, lovely people. Their entire staff are so nice and helpful. By far the best jewellers in Sarasota.”
“Exceptional service. The staff could not be kinder, workmanship is excellent (and delivered in a tight timeframe!).”
“Very polite employees. Very professional master jeweler. They did a very quick and inexpensive repair. I recommend this store.”
Quick answers.
Do you design custom engagement rings?
Yes. An on-site master jeweler works with you from the first sketch to the final polish.
Do you service Swiss watches?
Yes, including Swiss timepiece repair, often completed while you wait.
Come see it under the loupe
Main Street, Sarasota. Since 1979.
About this preview
I built this for McCarver & Moser Jewelers. Here's how it becomes real.
This preview is temporary. It comes down two weeks after I first send it your way — the follow-up email has the exact date. If you want it finished, I finish it: the full site built out, the AI-visibility layer that gets McCarver & Moser Jewelers into AI search answers, and 90 days of tweaks after launch.
Websites start at $1,497. Most land between $1,497 and $3,500 depending on size, and I confirm the exact number with you before any money moves.
If anything I ship is broken or incomplete, I fix it at no charge. No contracts; everything after launch is month to month.
Founding-client rate for this month's projects. Ask me when you reply.
Jacob Reed · Areto · Sarasota, FL · areto.agency
